Friday, 25 March 2011

FEDRIGONI - THE FINAL

This is my, Matt Dreyer's and Mia Warner's entry for the YCN Fedrigoni brief.
The idea behind the video was that the diamond shape (crafted from Fedrigoni's Pergemenata paper range) was symbolic for the types of companies Fedrigoni supply its paper to.
The use of projectors brings paper into the 'digital age', this being something Fedrigoni wanted covering in the brief.
However, it is still individual pieces of paper which shows the material in its simplest form. Bar cutting each strip to the right size, there has been no other tinkering such as folding, bending, twisting.
Just paper.


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